Most salespeople interview well.
Very few can actually sell.
We prove who can — before you hire them.
20 minutes. Straight answer.
That’s why it only shows up after you hire them.
Most hiring processes do. That’s why the wrong people get through.
We break down how someone actually sells. Every candidate is assessed by experienced sales leaders, not just recruiters.
Not what they say. What actually happened.
If it doesn’t hold up, they don’t get through.
That’s how the wrong people get hired.
Faster.
We filter before you ever see anyone.
You care more about performance than CVs.
You don’t want to gamble six months on the wrong hire.
You want to know it’s right before you commit.
If you just want more CVs, this isn’t for you.
30+ years building and hiring sales teams across SaaS, AI and consulting.
Most salespeople interview well. That’s the problem.
We assess how candidates actually sell.
How they run deals.
How they handle pressure.
How they think in your environment.
So you don’t hire based on confidence.
You hire based on performance.
Led by Tony Goodwin, supported by experienced sales leaders who assess every candidate against real-world performance.
We’ll look at the role, the context, and what kind of person will actually work in it.
If it’s clear, we’ll say.
If something doesn’t stack up, we’ll tell you straight.